How I Got Here — Melissa Kouvelas, Best Western Hotels and Resorts

Melissa Kouvelas is director of worldwide sales for Best Western Hotels & Resorts and a member of HSMAI’s Sales Advisory Board. I am where I am today because of my…

Best Practices: HSMAI Adrian Awards Advertising Best of Show 2018

An inside look at what went in to the 2018 HSMAI Adrian Awards Advertising Best of Show winners (tie) Marriott International and its agency, mcgarrybowen: Golden Rule Campaign (Courtyard, Fairfield,…

The Ever-changing World of Fees

By Jennifer Hill, CRME, Vice-President, Client Solutions at Kalibri Labs and Brian Hicks, Vice President, Global Revenue Strategy at IHG, members of HSMAI’s Revenue Optimization Advisory Board On its monthly…


CURATE: An HSMAI Executive Insights Forum

September 4-5, 2019
Palm Beach, FL

HSMAI Sales Leader Forum

November 5-6, 2019
Dallas, TX

HSMAI Adrian Awards Dinner Reception & Gala

January 21, 2020
New York, NY

HSMAI Marketing Strategy Conference

January 22, 2020
New York, NY

Adrian Awards
Featured Member Benefit

HSMAI Conference Session Recordings

More than 30 sessions from 2017-2019 Revenue Optimization and Digital Marketing Conferences.

Video View

Celebrating 90 Years: An HSMAI Video Story

Take a journey through 90 years of innovation as HSMAI celebrates 90 years of fueling sales, inspiring marketing, and optimizing revenues for hotels and their partners.