Insights

FEATURED INSIGHTS

HSMAI Customer Insight: Top U.S. Thanksgiving destinations by hotel occupancy | Amadeus

Based on hotel bookings for the week of November 22-28, Amadeus sees potential improvement in Thanksgiving holiday forward-looking occupancy compared to Labor Day.

What Hotel Marketers Think About Black Friday and Cyber Monday

This year, many businesses are stretching out their sales to start earlier and last longer, including many hotels. During a recent call, members of HSMAI’s Marketing Advisory Board discussed their sale plans and how coronavirus has changed how they traditionally execute them.

Automation and the Future of Revenue Optimization

In addition to being more collaborative, the revenue team of the future will be more data-driven, with analytics being an increasingly crucial skillset.

In the News

HSMAI and Revenue Analytics Release 𝘛𝘩𝘦 𝘕𝘦𝘸 𝘙𝘦𝘷𝘦𝘯𝘶𝘦 𝘛𝘦𝘢𝘮 White Paper

HSMAI and Revenue Analytics present The New Revenue Team, a white paper offering insights into hospitality revenue during the COVID pandemic. The publication examines revenue teams during the pandemic and after the pandemic, and identifies the right solution for right now.

Video View

How to Adapt and Reinvent What You Are Selling

Cindy Novotny of Master Connections provides exclusive insights for HSMAI members on how to adapt to today’s environment and reinvent what you are selling based on market conditions.