Insights
FEATURED INSIGHTS
According to the most recent Longwoods International, about 40% of American travelers do not plan to hit the road before there is vaccine distribution.
Suggestions for making the most of the new year from the HSMAI Marketing Advisory Board.
For hotels, loading negotiated rates in a timely manner is key to successful corporate travel sales.
Education
HSMAI Essentials
Expert-led certificate courses
- Hotel Digital Marketing Essentials
January 26 – March 2, 2021 - Hotel Digital Sales Essentials
January 26 – March 2, 2021 - Hotel Revenue Optimization Essentials
January 20 – February 24, 2021
Master Class: Design For Attention
Free Three-Part Webinar Series for Members
- February 5: The Power of Narrative: Earn Your
Audience - February 12: The Power of the Visual: Wow Your
Audience - February 19: The Power of Micro Stories: Engage Your
Audience and Drive Action
In the News
HSMAI and Revenue Analytics Release 𝘛𝘩𝘦 𝘕𝘦𝘸 𝘙𝘦𝘷𝘦𝘯𝘶𝘦 𝘛𝘦𝘢𝘮 White Paper
HSMAI and Revenue Analytics present The New Revenue Team, a white paper offering insights into hospitality revenue during the COVID pandemic. The publication examines revenue teams during the pandemic and after the pandemic, and identifies the right solution for right now.
Video View
How to Adapt and Reinvent What You Are Selling
Cindy Novotny of Master Connections provides exclusive insights for HSMAI members on how to adapt to today’s environment and reinvent what you are selling based on market conditions.