Kate Brown, CHSL, Regional Vice President Sales, Aimbridge, Sales Advisory Board Member  During a recent HSMAI Sales Advisory Board discussion the group discussed how sales pressure has shifted toward profitable revenue, not just volume. Sales teams are...

Holly Zoba, Owner, Scout Simply / Influencer Sales Training / HotelBSchool.com, Marketing Advisory Board Member Is There Commercial Alignment? This article comes from a recent discussion of a marketing advisory...

Sydney Eason, Founding Partner and Marketing Strategist, Eason Branding, Marketing Rising Leader Council Member  This perspective comes from a marketing rising leader council discussion, rooted in what teams are dealing with now. Growth has...