Insights

FEATURED INSIGHTS

Meeting Planner Preferences

EproDirect conducted an online survey of meeting planners to better understand the sources they typically use for research, their communication preferences and their booking patterns. Among the report findings: The…

What Keeps CMOs Up at Night

Marketing leaders from hotel brands, management companies, and owner groups met at HSMAI’s Chief Marketing Officer Executive Roundtable in New York City on Jan. 21. Here are four key takeaways from their discussion on emerging trends.

8 Strategies to Prep Team Members for Different Economic Conditions

How are you, as a revenue leader, coaching team members on how to deal with a potential downturn in the market, which many of them have not faced? HSMAI’s Revenue Optimization Advisory Board (ROAB) tackled that question at its annual retreat and identified 8 strategies that they are employing in their own businesses.

Events

Hotel Digital Marketing Essentials Series

February-March, 2020
Virtual Classroom Series

Curate: An HSMAI Executive Insight Forum

March 23, 2020
The Broadmoor, Colorado Springs, CO

HSMAI ROC

June 16-17, 2020
San Antonio, TX

In the News

HSMAI Adrian Awards Recognize Future-Forward Campaigns in Travel Marketing

More than 800 hospitality sales and marketing leaders gathered at the HSMAI annual Adrian Awards Dinner Reception and Gala in New York to recognize excellence in travel advertising, digital marketing, and public relations.

Video View

Headlines and Headwinds for 2020: Legal Issues for Sales Leaders’ Radars

Steven Rudner, Founder and Managing Partner of Rudner Law Offices, discusses confidentiality clauses at HSMAI’s Sales Leader Forum 2019.