Industry events and tradeshows offer unique opportunities for organizations to connect with potential clients, strengthen relationships, and stay updated on market trends. To make the most of these opportunities, it’s essential to approach them strategically.

During this election year, according to the latest Longwoods International tracking study of American travelers, the political reputation of destinations influences Democrat travelers more than Republicans.  Sixteen percent of Democrat travelers report that they avoid certain destinations based on their political reputations, compared to 8 percent of Republican travelers. “In this politically divided country, the political reputation of cities and states is a factor for some travelers,” said Amir Eylon, President and CEO of Longwoods International. Hear further insights for HSMAI from Eylon.

It may be September already, but you can still enjoy some great summer reading. When we asked our Advisory Board Members what they were reading and listening to over the past several months, they had a wealth of recommendations.