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Insights

FEATURED INSIGHTS

Post-Pandemic Sales Mindset, Strategies, and Challenges

We have entered a new era of hospitality and travel. As sales professionals and leaders, it is imperative that we shift our mindset and adopt certain strategies that will lead to effective change in our approach to sales.

HSMAI Marketing Strategy Conference Preview: Global Trends & Evolving Customers

Daniel Levine, executive director at Avant Guide Institute, will present the general session, “Global Trends & Evolving Customers…and What They Mean for Hotel Marketing,” on June 28. Here, he tells HSMAI what attendees can expect to learn during his presentation as well as one key takeaway they can immediately implement at work.

HSMAI Commercial Strategy Week Preview: The Post-Pandemic Evolution to Revenue Strategy

During HSMAI ROC Americas, held June 29, Dave Roberts, professor at Cornell University, will present his session, “The Post-Pandemic Evolution to Revenue Strategy,” discussing the requirements for shifting your organization in the short- and long-term to stay ahead of the revenue optimization evolution.

Upcoming Events

HSMAI Commercial Strategy Week
June, 2022

  • Marketing Strategy Conference, June 28
  • ROC Americas, June 29

HSMAI Sales Leader Forum
October 20, 2022
Frisco, Texas

Education

HSMAI Essentials
Expert-led certificate courses

Small Screen, Big Impact
Member Master Class
April 28-May 12

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In the News

Accelerate Recovery: HSMAI Commercial Strategy Week
The program June 27-30 in Orlando featuring ROC and the Marketing Strategy Conference will focus on accelerating the recovery of the hospitality industry as professionals continue to navigate the post-pandemic landscape.

HSMAI Adrian Awards Celebrate Campaigns That Empowered Recovery
This year’s event was reimagined to provide attendees more time to socialize, celebrate, and enjoy the gracious outdoor and indoor spaces offered by The Boca Raton.

Video View

Travel Marketing Best Practices
See highlights of the Gold Award campaigns in the HSMAI Adrian Awards competition 2021.