ShareCommercial Resource Hub
Explore this catalog of short videos designed to supplement teaching (at the undergraduate level) on a variety of revenue management topics. Created by industry professionals, these videos are perfect for...
Showing items tagged with "Data analytics"
Why Data Analytics Is Essential
Throughout the pandemic, data analytics has become an increasingly sought-after skill, as hoteliers become more dependent on data to navigate an uncertain world.
Data & Analytics for Sales Leaders: Tips for Success
At HSMAI’s Sales Leader Forum on Nov. 5–6, Dr. Kelly McGuire, principal with McRevenue LLC, presented a breakout session on “Data and Analytics for Sales Leaders.” Here is the third of four key takeaways.
The Sales Power of Data Intelligence
The rise of RFP engines and distribution channels has drastically changed the landscape of hotel group business. While these are important, necessary tools for hotels and meeting planners alike, they’ve…