Insights Type: White Papers
Recover Lost Website Revenue and Drive a Higher ROI Just Like the OTA’S Do
This Milestone whitepaper offers insights on how to get $127 for every $1.
The Impact of Staff Turnover on a Hotel’s Income Statement
In this white paper, TFG Asset Management analyses the hospitality labour market in Dubai and identifies the main challenges facing operators in retaining elite staff.
HSMAI Foundation Leadership Insights: 2017 Chief Marketing Officers
Leadership Insights author Harvey Chipkin provides an overview of discussion at this HSMAI Executive Roundtable which focused on Digital Travelers, Loyalty and Innovation In a Tumultuous Time.
Portrait of Revenue Management Leadership
In order to develop a comprehensive view of the work, challenges, and concerns of senior revenue management professionals, a survey was conducted of hotel revenue management executives at brands, ownership groups, and management companies. This report examines the results of that survey.
By Dr. Lalia Rach
The Lifecycle of Visual Assets in Hospitality and Travel
Visual storytelling is becoming increasingly critical for brands in the hospitality and travel industry. Prospective travelers expect to see the experience your brand can offer them before they book a ticket. How are brands meeting their audience’s insatiable demand for visual content? What kind of content are they sourcing? Where are they sharing it? And how are they managing that process behind the scenes? This report answers these questions and presents a clearer picture of the state of visual storytelling and visual asset management in the hospitality and travel industry.
Libris worked with the Hospitality Sales and Marketing Association International (HSMAI) to survey its member base and a broader network of hospitality and travel professionals in September of 2016.
» Celebrate the Winner of the first Pioneer in Visual Storytelling Award at the Adrian Awards Gala
Presented in conjunction with Libris by PhotoShelter, the Pioneer in Visual Storytelling Award celebrates a brand in the travel and tourism industry that has shown consistent commitment to using visual assets creatively in marketing and communication to tell its story. The award will be presented at the HSMAI Adrian Awards Dinner Reception & Gala, February 21, 2017, at the New York Marriott Marquis.
HSMAI Foundation Leadership Insights: 2016 Chief Marketing Officers
Leadership Insights author Harvey Chipkin provides an overview of discussion at this HSMAI Executive Roundtable which focused on managing disruption in technology, globalization, branding and loyalty.
Don’t Get Mad – Get Personal! Best practices to win the guest in the age of Amazon
This white paper from HSMAI and Infor explores the impact of personalization in the hotel industry.