Chris Hardy, CRME, Vice President, Commercial Strategy, Parks Hospitality Group, delivers a Lightning Round presentation during the 2024 HSMAI Sales Leader Forum in Washington DC.
Excerpted from the study guide for HSMAI Global’s new Certified Hotel Sales Leader (CHSL) certification, designed to recognize the expertise of hotel sales leaders, emphasizing the most up-to-date sales and commercial principles, practices, and strategies.
HSMAI recently announced Brian Hicks as its new CEO and President. Hicks will lead HSMAI with over 30 years of experience across various commercial, operational, and strategic roles in the hospitality industry.
HSMAI hosted a Distribution Executive Roundtable during Commercial Strategy Week. Distribution experts discussed how to effectively manage and control rate distribution.
A hotel’s ability to influence and increase market share requires a thoughtful, well-researched strategy. Winning a targeted segment begins months if not years in advance of the annual RFP process.
HSMAI will recognize Dayna Zeitlin, Director of Sales and Marketing at Sofitel New York, as the Sales Professional of the Year at the HSMAI Sales Leader Forum on November 13th in Washington, DC.
HSMAI is pleased to honor Dan Surette with the Career Achievement in Sales Award at the Sales Leader Forum on November 13th in Washington, DC.
Hotel sales and revenue optimization are interconnected. When the two disciplines have a strong working relationship, they operate effectively as a team with improved productivity, creative thinking, collaboration, and innovation.
Industry events and tradeshows offer unique opportunities for organizations to connect with potential clients, strengthen relationships, and stay updated on market trends. To make the most of these opportunities, it’s essential to approach them strategically.
Exceptional hotel sales teams consistently exceed revenue targets, foster strong customer relationships, and drive business growth.
Share