HSMAI Customer Insight: Booking Levels Down for First Time Since March | SiteMinder

Sourced from SiteMinder’s guest acquisition platform, used by 35,000 hotels and connected to more than 400 hotel booking channels globally, the SiteMinder World Hotel Index provides data and commentary for the hotel industry at both a macro and local scale never before seen. In this video, SiteMinder Founder Mike Ford, provides HSMAI insight into the impact of a resurgence in coronavirus cases in several locations.

Visit the SiteMinder World Hotel Index for access to real-time data at a global and destination level.

SiteMinder has also recently launched HomeForHotels, created to give every hotelier access to the real stories of other hoteliers through COVID-19, and a lifeline via industry programs that are making a real difference. The platform has been backed by Airbnb, EasyWay, hotelkit, InnQuest, Oaky, Preno, Protel and RoomPriceGenie as founding supporters. Visit HomeForHotels here and subscribe to the newsletter for inspiring weekly updates.

For additional information, insights, and tools, visit HSMAI’s Global Coronavirus Resources page.


Categories: Revenue Management, Forecast, Market Segmentation
Insight Type: Reports, Videos