HSMAI SPECIAL REPORT: Innovation in Hospitality Advertising, Digital Marketing, and Public Relations

Every year, HSMAI’s Adrian Awards competition honors hospitality brands and agencies for creative excellence in advertising, digital marketing, and public relations. A relatively new addition to our program is the Innovation category, which spotlights work in all three areas that is doing something new, different, or both.

In this HSMAI Special Report — made possible with the support of HSMAI’s Organizational Member companies — you’ll find short profiles of Gold winners for Innovation from the 2019 Adrian Awards. Our hope is that they’ll inspire you not just with their imaginativeness and originality but with their frequently modest size and scope. You’ll see that innovation can happen at any level and any price, and often blurs the lines between traditional advertising, marketing, and PR.

Congratulations to all of our 2019 Adrian Award winners! It’s thanks to you that we keep finding new ways to tell the story of hospitality.

HSMAI Special Report_2019 Adrian Awards Innovation


Categories: Marketing, Advertising, Destination Marketing, Digital, Public Relations
Insight Type: Best Practices, Reports