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Insights

FEATURED INSIGHTS

Hotel Sales Executives’ Current Concerns

While many sales executives expressed optimism at HSMAI’s Executive Roundtables on Oct 27, they also shared that there are many unique challenges they are facing right now as well.

Investing in Valued Media

At HSMAI’s 2021 Marketing Strategy Conference, Stuart Butler, CHDM, chief marketing officer at the Myrtle Beach Convention and Visitors Bureau,  gave a presentation on “Investing in Valued Media.”

HSMAI Top 25 Profile: Rhett Hirko, CRME

HSMAI recently honored the 2020 Top 25 Extraordinary Minds in Hospitality Sales, Marketing, and Revenue Optimization, including Rhett Hirko, CRME, Global Vice President of Revenue Optimization Preferred Hotels & Resorts.

Education

HSMAI Essentials
Expert-led certificate courses

Revenue Optimization
January 12 – February 16

Digital Marketing
February 1 – March 8

Digital Sales
February 1 – March 8

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In the News

HSMAI Publishes Updated Digital Marketing Guide

An essential resource for digital marketers, the book is invaluable for those who are studying for the Certified Hospitality Digital Marketer (CHDM) certification as well as for other hospitality professionals.

Video View

ROC Recap & Revenue Challenges

Revenue leaders at ROC Americas 2021 provide their insights on being together and challenges ahead as recovery progresses.